Target Audience Research

I have conducted a survey in order to gain knowledge into our target audience and the type of music they listen to & music related questions. Our song is a pop ballad therefore i feel our audience will be teens & young adults, maybe age 12-25 roughly. Mostly a female audience but equally male too. 

Questionaire

• How old are you?

• Male or Female? 

• Whats your favourite genre of music?
• Electro
• Dance
• Pop
• R&B
• Rock
• Indie

• Do you listen to music channels? If so, which ones?
• MTV
• Viva
• MTV Rock
• 4Music

• What radio station do you often listen to?
• Kiss FM
• BBC Radio1
• Heart FM
• BBC classical FM
• Other

• How do you purchase your music?
• iTunes
• CD
• Illegal Download
• Other

• Who is your favourite artist/band?

• Do you attend many live events? (Gigs/festivals)

• Any specific music videos you find are successful and interesting to watch & Why?